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The fashion brand designs 'classic, elevated, stylish and functional' clothing for women, and was founded by husband-and-wife duo Lara and Ben Mead in Los Angeles in 2015. Athleisure brand Varley is set to open its first ever European store this summer, with a new flagship site on the King's Road in London .


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Image: CGI of Varley's future shop on King's Road, London Athleisure brand Varley, founded by husband-and-wife duo Lara and Ben Varley to open first European flagship in London - R3 News R3 NEWS


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Varley is a performance fashion and wellness brand for the modern woman. It was founded with the goal of creating a brand with quality and community at the very heart of everything it does. With headquarters split between London and Los Angeles, Varley draws inspiration from both to create collections that are highly technical in nature with an elevated yet understated aesthetic.


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Spotlight, 10 August 2023 The latest must-visit on the King's Road lands this summer with Varley opening the doors of its first global flagship this August. Founded by husband-and-wife duo, Lara and Ben Mead in 2015, the King's Road store is a true reflection of who they are, created to elevate the everyday shopping experience.


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Kindly update it to latest version. Located on London's iconic King's Road, the vision behind our flagship store was to create a warm, elegant space where you feel calm and at home. Every thoughtfully chosen detail, from the low-lit lighting to the soft furnishings and parquet wood flooring, contributes to an inviting and relaxed setting.


Varley Store. London on Behance

Varley - King's Road London Varley Varley is a contemporary fashion brand for the modern woman. They offer year-round collections, including knitwear, outerwear, and everyday staples, complemented by active pieces to create an elevated wardrove for how you live and move.


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Ben Green. -. 3 April 2023. Cadogan has announced that athleisure brand Varley will open its first European store at 110-112 King's Road in summer 2023. The brand, founded by Lara and Ben Mead in Los Angeles in 2015, is known for creating classic, stylish, and functional clothing for women, championing quality and community.


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Founded by husband-and-wife duo Lara and Ben Mead in 2015, the brand is headquartered between Los Angeles and London and has over 1,000 wholesale partners. Register to Drapers to read THREE FREE articles and a FREE digital issue.. the 2,203 sq ft store will be athleisure brand Varley's first European retail location..


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03 April 2023. Loungewear and activewear label Varley, which uses patented fabrics to enhance performance, has announced that its first global flagship store is set to open on London's King's Road this summer. The brand, which is also stocked at Selfridges, has signed with property manager Cadogan to occupy a unit at 110-112 King's Road.


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American athleisure brand Varley is to open its first European store with a debut on London's King's Road, part of the estate controlled by Cadogan. It has signed a five-year lease for a 2,203 sq ft store that will open this summer. Cadogan. As mentioned, it will be the first European store for Varley, the brand "rooted in movement.


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Located at 110-112 King's Road, London, the store will sit alongside nearby new arrivals Lampoo, Reformation and Self-Portrait. Commenting on the opening, Lara Mead said in a statement: "Opening our first store in Chelsea is an important moment for Varley.


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45 items Sort: Featured Varley Vine Ottoman Half Zip Pullover $158.00 ( 19) Varley Mae Oversize Sweatshirt $148.00 ( 3) Varley Wilkins Fleece Puffer Jacket $248.00 ( 2) Varley Milton Cowl Neck Sweatshirt $158.00 ( 7) Only a few left Varley Cavello Turtleneck Sweater $158.00 ( 4) Only a few left Sustainable Style Varley Always High Waist Leggings


127 Main St 1920s E Varley shop (Addingham, West Yorkshire… Flickr

UK-born, LA-based womenswear brand Varley will open its first ever bricks-and-mortar store on London.

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